Privacy Policy

Privacy Policy

1) Information on the Collection of Personal Data and Contact Details of the Controller

1.1 We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about how we handle your personal data when you use our website. Personal data refers to all data that can be used to personally identify you.

1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Anna’s Undies.
The controller of personal data is the natural or legal person who, alone or jointly with others, decides on the purposes and means of the processing of personal data.

1.3 For security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the controller), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the character string “https://” and the lock symbol in your browser’s address bar.

2) Data Collection When Visiting Our Website

When you use our website purely for informational purposes, meaning you do not register or otherwise provide us with information, we only collect the data that your browser transmits to our server (so-called “server log files”). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:

  • The website visited

  • Date and time at the moment of access

  • Amount of data sent in bytes

  • Source/referrer from which you came to the page

  • Browser used

  • Operating system used

  • IP address used (if applicable: in anonymized form)

Processing takes place in accordance with Art. 6 (1)(f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be shared or used in any other way. However, we reserve the right to subsequently check the server log files if there are concrete indications of unlawful use.

3) Cookies

In order to make visiting our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your device. Some of the cookies we use are deleted after the end of the browser session, i.e., after you close your browser (so-called session cookies). Other cookies remain on your device and allow us or our partner companies (third-party cookies) to recognize your browser on your next visit (persistent cookies). When cookies are set, they collect and process certain user information to varying extents, such as browser and location data as well as IP address values. Persistent cookies are automatically deleted after a specified period, which may vary depending on the cookie.

In some cases, cookies are used to simplify the ordering process by saving settings (e.g., remembering the contents of a virtual shopping cart for a later visit to the website). If personal data is also processed by individual cookies implemented by us, the processing takes place either in accordance with Art. 6 (1)(b) GDPR for the performance of a contract, or in accordance with Art. 6 (1)(f) GDPR to safeguard our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the site visit.

We may also work with advertising partners who help us make our internet offering more interesting for you. For this purpose, cookies from partner companies (third-party cookies) may also be stored on your hard drive when you visit our website. If we cooperate with such advertising partners, you will be informed individually and separately about the use of such cookies and the scope of the information collected in the paragraphs below.

Please note that you can configure your browser so that you are informed about the setting of cookies and can decide individually whether to accept them, or exclude the acceptance of cookies in certain cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find these for the respective browsers under the following links:

Please note that if you do not accept cookies, the functionality of our website may be restricted.

4) Contact

When you contact us (e.g., via contact form or email), personal data is collected. The specific data collected in the case of a contact form can be seen from the respective contact form itself. This data is stored and used exclusively for the purpose of responding to your inquiry, or for establishing contact and the associated technical administration. The legal basis for processing this data is our legitimate interest in responding to your request in accordance with Art. 6 (1)(f) GDPR. If your contact is aimed at concluding a contract, the additional legal basis for processing is Art. 6 (1)(b) GDPR. Your data will be deleted once your inquiry has been fully processed, provided that it can be inferred from the circumstances that the matter in question has been conclusively clarified and provided that there are no statutory retention requirements to the contrary.

5) Data Processing When Opening a Customer Account and for Contract Fulfillment

In accordance with Art. 6 (1)(b) GDPR, personal data is also collected and processed if you provide it to us for the purpose of executing a contract or opening a customer account. The specific data collected can be seen from the respective input forms. You may request the deletion of your customer account at any time by sending a message to the above-mentioned address of the controller.

We store and use the data you provide to process the contract. After the contract has been fully executed or your customer account has been deleted, your data will be blocked with regard to tax and commercial retention periods and deleted after these periods have expired, unless you have expressly consented to further use of your data or unless further data use is legally permitted, which we will inform you about accordingly below.

6) Use of Your Data for Direct Advertising

6.1 Subscription to Our Email Newsletter

If you subscribe to our email newsletter, we will regularly send you information about our offers. The only mandatory information required for sending the newsletter is your email address. Providing any additional data is voluntary and will be used to address you personally.

For the dispatch of the newsletter, we use the so-called double opt-in procedure. This means that we will only send you an email newsletter once you have expressly confirmed that you consent to receiving newsletters. We will then send you a confirmation email, in which you will be asked to confirm, by clicking on a corresponding link, that you wish to receive the newsletter in the future.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6 (1)(a) GDPR. When registering for the newsletter, we also store the IP address assigned by your Internet Service Provider (ISP) as well as the date and time of registration, in order to trace any possible misuse of your email address at a later date.

The data we collect when you register for the newsletter will be used exclusively for the purposes of promotional communication via the newsletter. You can unsubscribe from the newsletter at any time by using the link provided in the newsletter or by sending a message to the controller mentioned above. After unsubscribing, your email address will be immediately deleted from our newsletter distribution list, unless you have expressly consented to further use of your data or unless we reserve the right to use your data for further purposes that are legally permitted and about which we inform you in this declaration.

6.2 Sending of Email Newsletters to Existing Customers

If you have provided us with your email address when purchasing goods or services, we reserve the right to regularly send you offers by email for similar goods or services from our range to those already purchased. For this, we do not need to obtain separate consent from you.

The data processing in this regard is based solely on our legitimate interest in personalized direct advertising in accordance with Art. 6 (1)(f) GDPR. If you initially objected to the use of your email address for this purpose, no emails will be sent by us.

You are entitled to object at any time to the use of your email address for the aforementioned advertising purpose with effect for the future by sending a message to the controller mentioned at the beginning. For this, you will only incur transmission costs according to the basic rates. Upon receipt of your objection, the use of your email address for advertising purposes will be immediately discontinued.

7) Data Processing for Order Handling

7.1 The personal data we collect will be passed on to the transport company commissioned with the delivery as part of contract fulfillment, insofar as this is necessary for the delivery of the goods. Your payment data will be forwarded to the commissioned credit institution as part of the payment process, insofar as this is necessary for payment processing. If payment service providers are used, we will explicitly inform you of this below. The legal basis for the transfer of data in this context is Art. 6 (1)(b) GDPR.

7.2 Use of Payment Service Providers (Payment Processors)

  • PayPal
    When paying via PayPal, credit card via PayPal, direct debit via PayPal, or—if offered—“purchase on account” or “installment payment” via PayPal, we forward your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”) as part of the payment process. The transfer takes place in accordance with Art. 6 (1)(b) GDPR and only insofar as it is necessary for the payment process.

For the payment methods credit card via PayPal, direct debit via PayPal, or—if offered—“purchase on account” or “installment payment” via PayPal, PayPal reserves the right to carry out a credit check. For this purpose, your payment data may be passed on to credit agencies in accordance with Art. 6 (1)(f) GDPR on the basis of PayPal’s legitimate interest in determining your solvency. The result of the credit check, with regard to the statistical probability of default, is used by PayPal to decide whether to provide the respective payment method. The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit check, they are based on a scientifically recognized mathematical-statistical method. Address data, among other things, is included in the calculation of the score values.

Further data protection information, including details of the credit agencies used, can be found in PayPal’s privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full.

You may object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for contractual payment processing.

  • SOFORT
    If you choose the “SOFORT” payment method, payment processing is carried out via the payment service provider SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany (hereinafter “SOFORT”), to whom we forward the information you provided during the ordering process, together with information about your order, in accordance with Art. 6 (1)(b) GDPR. Sofort GmbH is part of the Klarna Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). The transfer of your data takes place exclusively for the purpose of payment processing with SOFORT and only insofar as it is necessary for this purpose.

Further information about SOFORT’s privacy policy can be found at the following internet address: https://www.klarna.com/sofort/datenschutz

8) Contact Regarding Review Reminders

Own Review Reminder (no dispatch via a customer review system)

We use your email address for a one-time reminder to submit a review of your order in our review system, provided that you have given us your express consent to do so during or after your order in accordance with Art. 6 (1)(a) GDPR.

You may revoke your consent at any time by sending a message to the controller responsible for data processing.

9) Use of Social Media: Social Plugins

9.1 Facebook Plugins with Shariff Solution

Special additional customs clearance fees and/or import duties are not included in the price and shall be borne by the customer.

Our website uses so-called social plugins (“plugins”) of the social network Facebook, operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA (“Facebook”).

To increase the protection of your data when visiting our website, these buttons are not fully integrated as plugins but only embedded into the page using an HTML link. This type of integration ensures that when you open a page of our website containing such buttons, no connection is established with Facebook’s servers yet. Only when you click on the button will a new browser window open and load the Facebook page, where you can (if necessary, after entering your login data) interact with the plugins there.

Facebook Inc., based in the USA, is certified under the EU–U.S. Privacy Shield agreement, which ensures compliance with the data protection standards applicable in the EU.

The purpose and scope of data collection and the further processing and use of the data by Facebook, as well as your related rights and settings options to protect your privacy, can be found in Facebook’s privacy policy: https://www.facebook.com/policy.php

9.2 Google+ Plugins with Shariff Solution

Our website uses so-called social plugins (“plugins”) of the social network Google+, operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”).

To increase the protection of your data when visiting our website, these buttons are not fully integrated as plugins but are instead embedded into the page using an HTML link. This type of integration ensures that when you open a page of our website containing such buttons, no connection is established with Google+ servers. Only when you click on the button will a new browser window open and load the Google+ page, where you can (if necessary, after entering your login data) interact with the plugins there.

Google LLC, based in the USA, is certified under the EU–U.S. Privacy Shield agreement, which ensures compliance with the data protection standards applicable in the EU.

The purpose and scope of data collection and the further processing and use of the data by Google, as well as your related rights and settings options to protect your privacy, can be found in Google’s privacy policy: https://www.google.com/intl/de/policies/privacy/

9.3 Instagram Plugin with Shariff Solution

Our website uses so-called social plugins (“plugins”) of the online service Instagram, operated by Instagram LLC, 1601 Willow Rd, Menlo Park, CA 94025, USA (“Instagram”).

To increase the protection of your data when visiting our website, these buttons are not fully integrated as plugins but are instead embedded into the page using an HTML link. This type of integration ensures that when you open a page of our website containing such buttons, no connection is established with Instagram’s servers. Only when you click on the button will a new browser window open and load the Instagram page, where you can (if necessary, after entering your login data) interact with the plugins there.

Instagram LLC, based in the USA, is certified under the EU–U.S. Privacy Shield agreement, which ensures compliance with the data protection standards applicable in the EU.

The purpose and scope of data collection and the further processing and use of the data by Instagram, as well as your related rights and settings options to protect your privacy, can be found in Instagram’s privacy policy: https://help.instagram.com/155833707900388/

10) Online Marketing

10.1 DoubleClick by Google

This website uses the online marketing tool DoubleClick by Google, operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“DoubleClick”).

DoubleClick uses cookies to display ads relevant to users, to improve campaign performance reports, or to prevent a user from seeing the same ads multiple times. Using a cookie ID, Google records which ads are displayed in which browser and can thus prevent them from being shown repeatedly. Processing takes place on the basis of our legitimate interest in the optimal marketing of our website in accordance with Art. 6 (1)(f) GDPR.

In addition, DoubleClick can use cookie IDs to record conversions related to ad requests. This occurs, for example, when a user sees a DoubleClick ad and later visits the advertiser’s website with the same browser and makes a purchase there. According to Google, DoubleClick cookies do not contain personal information.

Due to the marketing tools used, your browser automatically establishes a direct connection to Google’s servers. We have no influence on the extent and further use of the data collected by Google through the use of this tool and inform you based on our level of knowledge: By integrating DoubleClick, Google receives the information that you have accessed the corresponding part of our website or clicked on an ad from us. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or not logged in, it is possible that the provider may learn and store your IP address.

If you wish to object to participation in this tracking process, you can disable cookies for conversion tracking by setting your browser to block cookies from the domain www.googleadservices.com (settings link). Please note that this setting will be deleted if you delete your cookies. Alternatively, you can obtain information about the setting of cookies from the Digital Advertising Alliance at www.aboutads.info and make settings there. Finally, you can configure your browser so that you are informed about the setting of cookies and decide individually on their acceptance, or exclude the acceptance of cookies for certain cases or in general. If cookies are not accepted, the functionality of our website may be restricted.

Google LLC, based in the USA, is certified under the EU–U.S. Privacy Shield agreement, which ensures compliance with EU data protection standards.

Further information on the privacy policy of DoubleClick by Google can be found at the following internet address: https://www.google.de/policies/privacy/

10.2 Use of Google AdWords Conversion Tracking

This website uses the online advertising program “Google AdWords” and, within the scope of Google AdWords, the conversion tracking service of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). We use the Google AdWords service to draw attention to our attractive offers on external websites with the help of advertising media (so-called Google AdWords). In relation to the data from the advertising campaigns, we can determine how successful the individual advertising measures are. Our goal is to show you advertising that is of interest to you, to make our website more engaging for you, and to achieve a fair calculation of advertising costs.

The conversion tracking cookie is set when a user clicks on an ad placed by Google AdWords. Cookies are small text files stored on your computer system. These cookies usually expire after 30 days and are not intended for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google AdWords customer receives a different cookie. Cookies can therefore not be tracked across the websites of AdWords customers.

The information obtained using the conversion cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion-tracking tag. However, they do not receive information that personally identifies users. If you do not wish to participate in tracking, you can block its use by disabling the Google conversion tracking cookie in your internet browser under user settings. You will then not be included in the conversion tracking statistics. We use Google AdWords based on our legitimate interest in targeted advertising in accordance with Art. 6 (1)(f) GDPR.

Google LLC, based in the USA, is certified under the EU–U.S. Privacy Shield agreement, which ensures compliance with EU data protection standards.

Further information about Google’s privacy policy can be found at the following internet address: https://www.google.de/policies/privacy/

You can permanently disable cookies for ad preferences by configuring your browser software accordingly or by downloading and installing the browser plug-in available at the following link: https://www.google.com/settings/ads/plugin?hl=de

Please note that certain functions of this website may not be available or may be limited if you have disabled the use of cookies.

11) Web Analytics Services

Google (Universal) Analytics

This website uses Google Analytics, a web analytics service of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). Google Analytics uses so-called “cookies,” text files that are stored on your computer and that enable an analysis of your use of the website. The information generated by the cookie about your use of this website (including the truncated IP address) is usually transmitted to a Google server in the USA and stored there.

This website uses Google Analytics exclusively with the extension “_anonymizeIp()”, which ensures anonymization of the IP address by truncation and excludes direct personal identification. With this extension, your IP address is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before transmission. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. In these exceptional cases, processing is carried out in accordance with Art. 6 (1)(f) GDPR on the basis of our legitimate interest in the statistical analysis of user behavior for optimization and marketing purposes.

On our behalf, Google will use this information to evaluate your use of the website, compile reports on website activities, and provide us with other services related to website and internet usage. The IP address transmitted by your browser within the scope of Google Analytics will not be merged with other data from Google.

You can prevent the storage of cookies by selecting the appropriate settings in your browser software; however, please note that in this case you may not be able to use all the functions of this website to their full extent. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google as well as the processing of this data by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de

As an alternative to the browser plugin, or within browsers on mobile devices, please click the following link to set an opt-out cookie that will prevent data collection by Google Analytics on this website in the future (this opt-out cookie only works in this browser and only for this domain; if you delete your cookies in this browser, you must click this link again): Deactivate Google Analytics

Google LLC, based in the USA, is certified under the EU–U.S. Privacy Shield agreement, which ensures compliance with the data protection standards applicable in the EU.

This website also uses Google Analytics for a cross-device analysis of visitor flows, which is carried out via a user ID. When a page is accessed for the first time, the user is assigned a unique, permanent, and anonymized ID, which is set across devices. This makes it possible to assign interaction data from different devices and sessions to a single user. The user ID does not contain any personal data and does not transmit such data to Google.

You can object to the collection and storage of data via the user ID at any time with effect for the future. To do this, you must deactivate Google Analytics on all systems you use, for example, in another browser or on your mobile device. You can perform the deactivation using a Google browser plugin (https://tools.google.com/dlpage/gaoptout?hl=de). Alternatively, within browsers on mobile devices, please click the following link to set an opt-out cookie that will prevent data collection by Google Analytics on this website in the future (this opt-out cookie only works in this browser and only for this domain; if you delete your cookies in this browser, you must click this link again): Deactivate Google Analytics

Further information about Universal Analytics can be found here: https://support.google.com/analytics/answer/2838718?hl=de&ref_topic=6010376

12) Retargeting / Remarketing / Referral Advertising

Facebook Custom Audience via the Pixel Method
This website uses the “Facebook Pixel” of Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA (“Facebook”). With your express consent, user behavior can be tracked after they have seen or clicked on a Facebook advertisement. This process is used to evaluate the effectiveness of Facebook ads for statistical and market research purposes and can help to optimize future advertising measures.

The data collected is anonymous to us and does not provide us with any information about the identity of the users. However, the data is stored and processed by Facebook, making a connection to the respective user profile possible, and Facebook may use the data for its own advertising purposes in accordance with the Facebook Data Usage Policy (https://www.facebook.com/about/privacy/). This allows Facebook and its partners to place ads on and outside of Facebook. For these purposes, a cookie may also be stored on your computer.

These processing operations only take place if express consent has been given in accordance with Art. 6 (1)(a) GDPR. Consent to the use of the Facebook Pixel may only be given by users over the age of 13. If you are younger, please ask your parent or guardian for permission.

Facebook Inc., based in the USA, is certified under the EU–U.S. Privacy Shield agreement, which ensures compliance with EU data protection standards.

To disable the use of cookies on your computer, you can configure your internet browser so that no cookies can be stored in the future or so that already stored cookies are deleted. However, disabling all cookies may mean that some functions on our website can no longer be used. You can also disable the use of cookies by third-party providers, such as Facebook, on the Digital Advertising Alliance website at https://www.aboutads.info/choices/.

Google AdWords Remarketing
Our website uses the functions of Google AdWords Remarketing to advertise this website in Google search results and on third-party websites. The provider is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). For this purpose, Google places a cookie in the browser of your end device, which automatically enables interest-based advertising using a pseudonymous cookie ID and based on the pages you have visited. Processing takes place on the basis of our legitimate interest in the optimal marketing of our website in accordance with Art. 6 (1)(f) GDPR.

Further data processing only takes place if you have consented to Google linking your internet and app browsing history with your Google account and using information from your Google account to personalize ads you view on the web. If you are logged into Google during your visit to our website, Google uses your data together with Google Analytics data to create and define target audience lists for cross-device remarketing. For this purpose, your personal data is temporarily linked by Google with Google Analytics data to form target groups.

You can permanently disable the setting of cookies for ad preferences by downloading and installing the browser plug-in available at the following link: https://www.google.com/settings/ads/onweb/

Alternatively, you can obtain information about the setting of cookies from the Digital Advertising Alliance at www.aboutads.info and configure your preferences there. Finally, you can set your browser to notify you when cookies are being placed and decide individually whether to accept them, exclude the acceptance of cookies in certain cases, or exclude them altogether. If cookies are not accepted, the functionality of our website may be limited.

Google LLC, based in the USA, is certified under the EU–U.S. Privacy Shield agreement, which ensures compliance with EU data protection standards.

Further information and Google’s privacy policy regarding advertising can be found here: https://www.google.com/policies/technologies/ads/

13) Rights of the Data Subject

13.1 Under the applicable data protection law, you have extensive rights vis-à-vis the controller regarding the processing of your personal data (rights of access and intervention), which we inform you about below:

  • Right of access pursuant to Art. 15 GDPR: In particular, you have the right to obtain information about your personal data processed by us, the purposes of the processing, the categories of personal data processed, the recipients or categories of recipients to whom your data has been or will be disclosed, the planned storage period or the criteria used to determine that period, the existence of a right to rectification, erasure, restriction of processing, objection to processing, the right to lodge a complaint with a supervisory authority, the source of your data if it was not collected from you by us, the existence of automated decision-making including profiling, and, where applicable, meaningful information about the logic involved, as well as the significance and the envisaged consequences of such processing for you, and your right to be informed about the safeguards pursuant to Art. 46 GDPR when your data is transferred to third countries.

  • Right to rectification pursuant to Art. 16 GDPR: You have the right to obtain the immediate correction of inaccurate data concerning you and/or the completion of your incomplete data stored with us.

  • Right to erasure pursuant to Art. 17 GDPR: You have the right to request the deletion of your personal data where the requirements of Art. 17 (1) GDPR are met. However, this right does not apply, in particular, if the processing is necessary for exercising the right of freedom of expression and information, for compliance with a legal obligation, for reasons of public interest, or for the establishment, exercise, or defense of legal claims.

  • Right to restriction of processing pursuant to Art. 18 GDPR: You have the right to request the restriction of processing of your personal data where one of the following applies: the accuracy of your data is contested by you and is being verified; the processing is unlawful, but you oppose the erasure of your data and request restriction instead; we no longer need the data for the purposes of processing, but you require it for the establishment, exercise, or defense of legal claims; or you have objected to processing based on your particular situation, pending the verification of whether our legitimate grounds override yours.

  • Right to notification pursuant to Art. 19 GDPR: If you have asserted the right to rectification, erasure, or restriction of processing against the controller, the controller is obliged to notify all recipients to whom the personal data concerning you has been disclosed of this rectification, erasure, or restriction, unless this proves impossible or involves disproportionate effort. You have the right to be informed about these recipients.

  • Right to data portability pursuant to Art. 20 GDPR: You have the right to receive your personal data that you have provided to us in a structured, commonly used, and machine-readable format, or to request the transfer of this data to another controller, where technically feasible.

  • Right to withdraw consent pursuant to Art. 7 (3) GDPR: You have the right to withdraw consent once given to the processing of data at any time with effect for the future. In the event of withdrawal, we will immediately delete the affected data unless further processing can be based on a legal basis permitting processing without consent. The withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal.

  • Right to lodge a complaint pursuant to Art. 77 GDPR: If you believe that the processing of personal data concerning you infringes the GDPR, you have the right, without prejudice to any other administrative or judicial remedy, to lodge a complaint with a supervisory authority, in particular in the Member State of your residence, your place of work, or the place of the alleged infringement.

13.2 Right to Object

If we process your personal data on the basis of our overriding legitimate interest as part of a balancing of interests, you have the right, at any time and for reasons arising from your particular situation, to object to this processing with effect for the future.

If you exercise your right to object, we will cease processing the affected data. However, further processing remains reserved if we can demonstrate compelling legitimate grounds for the processing that override your interests, fundamental rights, and freedoms, or if the processing serves the establishment, exercise, or defense of legal claims.

If your personal data is processed by us for the purpose of direct advertising, you have the right to object at any time to the processing of your personal data for such advertising purposes. You may exercise the objection as described above.

If you exercise your right to object, we will cease processing the affected data for direct advertising purposes.

14) Duration of the Storage of Personal Data

The duration of the storage of personal data is determined by the respective statutory retention period (e.g., commercial and tax law retention periods). After the expiry of this period, the corresponding data is routinely deleted, provided that it is no longer required for the fulfillment of a contract or the initiation of a contract and/or there is no legitimate interest on our part in continuing to store it.